New Poll: California Voters Have Serious Concerns Over Proposition 64’s Marijuana TV Advertising Language
[Alexandria, VA] – A new poll on California’s Proposition 64 shows strong concerns from California voters once they understand that the measure could allow marijuana smoking and edible ads on prime-time television, including on programs with millions of underage viewers.
When informed of the advertising provisions, only 43% of California voters support Proposition 64, compared to 52% who oppose it.
“This survey reveals why Prop 64’s supporters fought tooth and nail to keep voters from hearing about their plans to advertise on TV and radio — including filing a lawsuit to prevent information about this provision from appearing on the ballot,” said Kevin Sabet, President of SAM Action. “Despite their rhetoric about wanting to ‘get it right,’ Prop 64’s backers want to turn back the clock to the early 1970s, before we banned smoking ads on TV. That’s regressive in the literal sense of the word. And when California voters hear about it, they don’t approve.”
This new survey was commissioned by the campaign and conducted by Val Smith Ph.D and SmithJohnson Research. The live interviews were completed via landline and cell phones. The sampling error for this sample size is +/-4.4%.
The No on 64 campaign’s press release can be found here.
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SAM Action is a non-profit, 501(c)(4) social welfare organization dedicated to promoting healthy marijuana policies that do not involve legalizing drugs. Learn more about SAM Action and its work at visit www.samaction.net.